Product Recycling Fund
The price of this item includes a contribution to a Product recycling fund to ensure that waste electrical and electronic equipment is collected and recycled in a responsible manner.
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Toys & play

Learning is so much fun

There’s nothing complicated about play. The only energy needed is your child’s (and there’s plenty of that!). Our safe and fun toys motivate children to develop gross and fine motor skills, social skills and logical thinking, through role play, imagination, creativity and movement.

Love-proof soft toys
We design and test our soft toys to the highest standards. Because a child's best friend needs to handle a little tough love. Watch the film and see for yourself!
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